International brand

DRIES VAN NOTEN Dries Van Noten is one of the leading international brand that focus on the abstract print. Their famous and best seller pieces is the wrapped dress, as it is considered to be comfortable and flattering on the body. They also use beautiful and expensive silk/cotton (natural fibre) to make the customers feel nice on the body. Moreover, Dries Van Noten has long history of the printed garment, it is one of aspects that make the brand to be remembered by people. Sometimes in the modern garment, they could also take the print of 1960s, and being changed (they provide all of the informations in the labeling). They also use standard American sizing. Mostly the customers who purchase the clothing is normally older woman, therefore, the garments sell a lot in size 10 above.

VERSACE Versace has different market, their customers are mostly likely to be European especially Italian. Italian loves to wear colour striking that Versace has. Versace has a distinct colour blocks and prints style. Versace's customers range from 25yrs old-50 years old. Younger women tend to buy their jackets, such as leather.